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Digital technology has facilitated communication in an unprecedented way. But, Nichola Kent-Lemon of Northstar asks, is there a dark side to our dependency?

Sourced through Scoop.it from: www.research-live.com

Some fascinating but very concerning themes are detailed here; social muting; social cleansing; bringing out my worst and maintaining the dream. 

The artificial selfie crafted by designer Daniel Armengol Altayó is an interesting take on our increasing obsession with creating ‘ideal’ versions of ourselves online. 
 A very thought provoking feature.

See on Scoop.itCambridge Marketing Review