07778 407676 / 07796 854103 info@baxinteraction.co.uk
 

Sourced through Scoop.it from: www.druckerforum.org

Very good piece by John Hagel on the paradoxes that we are faced with as humans regarding digital technology. Thought provoking.

He concludes "It will be up to us to ultimately determine how we use that digital technology. Will we use it to narrowly squeeze out all inefficiency in the work we do? Or will we use it to catalyze and amplify the imagination that makes us uniquely human and that could identify entirely new avenues to create fundamentally new sources of value?"

 

See on Scoop.itCambridge Marketing Review