Market Research
Experts in undertaking qualitative and quantitative research projects that deliver measurable results.
Marketing Strategy
Innovative marketing, digital and internal plans developed through insight and knowledge gained from over 30 years experience.
Training and Development
Specialist training and development providers for organisations and individuals that want to achieve their full potential.
About Us
Bax Interaction is a marketing and business development consultancy based at St John’s Innovation Centre in Cambridge. It was established in 2005 to provide organisations with the insight to inform and the capability to implement effective marketing and business strategies in a constantly changing environment.
Interaction is at the heart of what we do. We interact with: your organisation; your markets; your customers; your potential customers; your suppliers; your leaders and your people.
Our key strength is the depth of experience that we bring to help solve your marketing development issues. Over the last 17 years we have helped organisations of all shapes and sizes to grow through a combination of: market research; strategic development and the training and development of the people that make it happen.
Latest Blog Posts
The perfect storm – Why you need research now – employees
A series of ten views - view 1, employees Everyone has their own take on the situation that organisations are facing at the moment. As an experienced researcher, I have always seen my role as being to reflect on the data before providing insights. It seems like...
Know your remote audience!
Working from home – how to communicate effectively with your team – top tips Have you ever wondered why sometimes people don’t react to what you say in the way that you would expect them to? With the current advice being to work from home, if you can, many of us are...
