Experts in undertaking qualitative and quantitative research projects that deliver measurable results.
Innovative marketing, digital and internal plans developed through insight and knowledge gained from over 30 years experience.
Bax Interaction is based at St John’s Innovation Centre in Cambridge and was established in 2005 to provide organisations with the insight to inform and capability to implement effective marketing and business strategies.
Interaction is at the heart of what we do. We interact with: your organisation; your markets; your customers; your potential customers; your suppliers; your leaders and your people.
Our key strength is the depth of experience that we bring to help solve your marketing development issues. Over the last 14 years we have helped organisations of all shapes and sizes to grow through a combination of: marketing research; strategic development and the training and development of the people that make it happen.
Latest Blog Posts
In our role as marketing researchers we see briefs in all shapes and sizes. Research briefs, I hasten to add.read more
Radio interview with Cambridge Marketing College on Thomas HPTI (High Potential Trait Indicator) Assessments
The second part of my radio interview with Kiran Kapur, CEO of Cambridge Marketing College. This time I am talking about the Thomas International HPTI (High Performance Trait Indicator) assessment, which identifies leadership potential by exploring personality traits....read more
What our Customers say:
UK Education Director, Hollister Ltd.
Associate Product Manager, Healthcare