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Smart Energy GB has been investigating what form smart ‘nudges’ could take in empowering people.

David Halpern, head of the Behavioural Insights Team, says that policy sometimes uses the E.A.S.T. formula for successful interventions: easy, attractive, social & timing.

Sourced through Scoop.it from: www.research-live.com

Smart Energy GB has been investigating what form smart ‘nudges’ could take in empowering people.

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