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Banks and financial institutions account for half of Britain’s top 10 most
improved brands, according to the YouGov BrandIndex

Sourced through Scoop.it from: www.telegraph.co.uk

Top five UK brands according to YouGov for 2015 were:

1.Aldi 
2.Lidl 
3.BBC iPlayer 
4.John Lewis 
5.Dyson 

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