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Up to three quarters of customer data held within marketing databases in UK organisations will become “useless” when the General Data Protection Regulation (GDPR) is introduced, according to a new study.
75% of data will be 'unusable' following GDPR | News
‘OK Google, start the survey’
‘OK Google, start the survey’ | Opinion
Be ready for May
We are delivering one day courses on the likely impact of GDPR and PECR next May. For more information please click here
Small but mighty: the power of passion communities
Small but mighty: the power of passion communities | Opinion
5 Leadership TED talks that will inspire you
5 Leadership TED Talks That will Inspire You
Profiling under the GDPR: potential implications for advertising and marketing
Profiling under the GDPR: potential implications for advertising and marketing | marketinglaw
GLOBAL NGOS URGE FACEBOOK TO DISCLOSE PSYCHOLOGICAL INSIGHTS ON TEENS
Global NGOs urge Facebook to disclose psychological insights on teens | News
AD EXPENDITURE HITS £21.4BN IN 2016
Ad expenditure hits £21.4bn in 2016 | News
See our new ‘Credentials’ presentation
CREDENTIALS PRESENTATION OCTOBER 17
MBAs as CEOs: Some troubling evidence | Henry Mintzberg
MBAs as CEOs: Some troubling evidence | Henry Mintzberg